Up to 10% off on Multibuys - Discount applied at checkout.

Ryefieldbooks Logo

Ryefield Books

0 Total items on my wish-list.

Up to 10% off on Multibuys

Ryefieldbooks Logo

Ryefield Books

Up to 10% off on Multibuys

Ryefieldbooks Logo

Ryefield Books

Contact Us
[email protected]
© Copyright Ryefield Books - All Right Reserved
Product Categories
My Shopping Cart
Void image

You shopping cart is empty

You may browse our offerings to locate what you're
searching for, then put it in your shopping cart.

Book cover image

Strategic Marketing

(1)

By  Ian Wilson

In Stock (2)

£ 107.21

Description

This book is designed to help the reader to gain a practical understanding of the strategic marketing process. Through various international cases, the text shows how strategic marketing concepts can be applied to real-life situations, and how marketing solutions are found in different business sectors and environments

Book Details
Classification:
EAN:
9780004990378
Binding:
Paperback / softback
Weight(g):
514g
Dimensions(mm):
235 x 159 x 19g
Publication Date:
1996-05-31
Readership:
Professional & Vocational
Publication Country:
United Kingdom