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Ryefield Books

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In Stock (374)

£ 52.64

Description

Contributes to the history and understanding of consumption and advertising. This book brings together a collection of writing on the study of advertising, consumer practices and the various directions of research. It is suitable for researchers, teachers and students.

Book Details
EAN:
9780415141321
Binding:
Paperback / softback
Dimensions(mm):
231 x 157 x 21
Publication Date:
1996-12-05
Publication Country:
United Kingdom