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Multimodality and Genre

By  J. Bateman

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In Stock (396)

£ 107.99

Description

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

Book Details
EAN:
9780230302341
Binding:
Paperback / softback
Dimensions(mm):
216 x 140 x 19
Publication Date:
2008-04-17
Publisher:
Publication Country:
United Kingdom