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Why People Don't Buy Things

Usually dispatched within 3 - 5 business days.

In Stock (624)

£ 22.94

Description

This guide offers a systematic approach to understanding customers' motivations and tailoring sales strategy to fit the customers' buying path. By teaching salespeople how to recognize different buying profiles, this book offers strategies and tactics to break out of non-productive patterns.

Book Details
EAN:
9780738201573
Binding:
Paperback / softback
Dimensions(mm):
229 x 152
Publication Date:
2000-01-07
Publication Country:
United States