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£ 39.59
Description
This book demonstrates how to transform pricing, often considered the neglected aspect of marketing, into the most influential marketing tool that positively impacts the company's profits in a sustainable manner.
Book Details
Classification:
EAN:
9783031420481
Binding:
Hardback
Dimensions(mm):
152 x 219 x 13
Publication Date:
2023-11-02
Publisher:
Series:
Publication Country:
Switzerland