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Add-on-Preissysteme

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In Stock (573)

£ 65.99

Description

Die Ergebnisse der empirischen Studien offenbaren eine Reihe von Determinanten, welche die Wahrnehmung von Add-on-Preissystemen beeinflussen und welche Konsequenzen daraus resultieren. Basierend auf diesen Erkenntnissen leitet der Autor Implikationen für die Wissenschaft und die Unternehmenspraxis ab.

Book Details
EAN:
9783658396527
Binding:
Paperback / softback
Dimensions(mm):
210 x 148
Publication Date:
2022-12-02
Publication Country:
Germany
Language:
German