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Advances in Advertising Research XIII

Usually dispatched within 3 - 5 business days.

In Stock (404)

£ 191.99

Description

This book provides insights into modern advertising's evolving landscape, revealing how digital innovation and social media have transformed communication strategies and consumer engagement.

Book Details
EAN:
9783658439354
Binding:
Hardback
Dimensions(mm):
210 x 148
Publication Date:
2025-03-11
Publisher:
Publication Country:
Netherlands