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Advertising Management in a Digital Environment

Usually dispatched within 3 - 5 business days.

In Stock (794)

£ 71.54

Description

This book blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of management. This new edition textbook offers an integrated and global approach to Advertising Management, provided by case study analysis.

Book Details
EAN:
9780367620745
Binding:
Paperback / softback
Dimensions(mm):
175 x 246 x 27
Publication Date:
2021-07-22
Publication Country:
United Kingdom