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Art and Business

Usually dispatched within 3 - 5 business days.

In Stock (54)

£ 99.90

Description

This book reveals how companies support the arts and highlights actual dollar amounts, services rendered, preferred artistic events, and the motives for such support. This edited book shows how business philanthropy to the arts evolved and how public relations and marketing strategies are key to understanding the role of business in art.

Book Details
EAN:
9780275950002
Binding:
Hardback
Dimensions(mm):
237 x 157 x 25
Publication Date:
1996-04-18
Publication Country:
United States