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Authorship as Promotional Discourse in the Screen Industries

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In Stock (102)

£ 56.69

Description

This book discusses the use of authorship discourses and author figures in the promotion and marketing of media content, dealing with the U.S. mainstream media, including franchise film, network television, and triple-A video games.

Book Details
EAN:
9780367504045
Binding:
Paperback / softback
Dimensions(mm):
155 x 234 x 25
Publication Date:
2022-08-01
Publication Country:
United Kingdom