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Daytime Television Programming

Usually dispatched within 3 - 5 business days.

In Stock (968)

£ 37.79

Description

Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.

Book Details
EAN:
9781032621913
Binding:
Paperback / softback
Dimensions(mm):
234 x 156
Publication Date:
2025-06-04
Publication Country:
United Kingdom