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Douyin, TikTok and China’s Online Screen Industry

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In Stock (344)

£ 195.75

Description

This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of the Chinese born and operated platform TikTok and its parallel platform Douyin.

Book Details
EAN:
9781032198293
Binding:
Hardback
Dimensions(mm):
234 x 156
Publication Date:
2023-09-22
Publication Country:
United Kingdom