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Global Competitive Strategy

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In Stock (1033)

£ 45.60

Description

Globalization has fundamentally changed the game of business. Managers and business students require new approaches to understand and cope with these far-reaching changes. Originally published in 2007, Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business.

Book Details
EAN:
9780521367981
Binding:
Paperback / softback
Dimensions(mm):
244 x 171 x 10
Publication Date:
2011-07-14
Publication Country:
United Kingdom