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Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition
Usually dispatched within 3 - 5 business days.
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£ 68.46
Description
A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes with a section on the future of the industry-developing issues, trends and roles of public relations and integrated communications.
Book Details
Classification:
EAN:
9780071767460
Binding:
Hardback
Dimensions(mm):
239 x 200 x 66
Publication Date:
2012-01-16
Publisher:
Publication Country:
United States