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Inside IBM

Usually dispatched within 3 - 5 business days.

In Stock (3)

£ 38.76

Description

What made IBM so successful for such a long time, and what lessons can this iconic corporation teach present-day enterprises? James W. Cortada—a business historian who worked at IBM for many years—pinpoints the crucial role of corporate culture.

Book Details
EAN:
9780231213004
Binding:
Hardback
Dimensions(mm):
165 x 246 x 39
Publication Date:
2023-10-31
Publication Country:
United States