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Marketing Perspectives

Usually dispatched within 3 - 5 business days.

In Stock (249)

£ 46.79

Description

Marketing Perspectives develops beyond the core concepts of marketing to introduce important points of view on contemporary marketing.This book also offers some interesting and useful perspectives on marketing that aren't so often covered, for example managing a marketing budget and an historical perspective on marketing.

Book Details
EAN:
9781911396192
Binding:
Paperback / softback
Dimensions(mm):
246 x 189
Publication Date:
2017-08-31
Publication Country:
United Kingdom