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Marketing, Rhetoric and Control

Usually dispatched within 3 - 5 business days.

In Stock (330)

£ 195.75

Description

Marketing, Rhetoric and Control examines the tensions between the science and the magical in marketing through analysis of the rhetorical and narrative strategies embedded in practitioner and academic discourse.

Book Details
EAN:
9781138667273
Binding:
Hardback
Dimensions(mm):
159 x 235 x 17
Publication Date:
2018-04-20
Publication Country:
United Kingdom