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Millennials, Generation Z and the Future of Tourism
Usually dispatched within 3 - 5 business days.
£ 29.36
This book examines the lifestyles, expectations and plans of Millennials and Generation Z and how they are redefining tourism. It explores the present and future challenges faced by the tourism industry as a result of the generational turnover and the role a generational perspective can play in helping the industry recover from the COVID-19 crisis.