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Nachhaltigkeit und Consumer Confusion am Point of Sale

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In Stock (54)

£ 59.99

Description

Anja Buerke untersucht, wie der Kauf nachhaltiger Produkte im Lebensmitteleinzelhandel gefördert werden kann, da trotz steigender Umsätze nachhaltiger Produkte Bio- und Fair Trade-Lebensmittel noch immer eine Marktnische darstellen.

Book Details
EAN:
9783658152000
Binding:
Paperback / softback
Dimensions(mm):
210 x 148
Publication Date:
2016-08-12
Publication Country:
Germany
Language:
German