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New Approaches to Creating a Culture of Innovation

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In Stock (3)

£ 23.99

Description

Recent studies have shown that innovation is seen as key to achieving organic growth and building brand value within a company. Drawing on extensive market research, business gurus Fons Trompenaars and Peter Woolliams outline effective innovation strategies for companies of all sizes.

Book Details
EAN:
9781836084570
Binding:
Paperback / softback
Dimensions(mm):
153 x 229 x 8
Publication Date:
2025-01-14
Publication Country:
United Kingdom