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Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising
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£ 94.50
Description
This book examines whether direct-to-consumer pharmaceutical advertising changed in response to recommendations made by the FDA in 2009 to enhance the informational and motivational value of advertising to be more accessible to minority populations and consequently work to reduce health disparities.
Book Details
Classification:
EAN:
9781498574167
Binding:
Hardback
Dimensions(mm):
231 x 159 x 15
Publication Date:
2018-08-31
Publisher:
Publication Country:
United States