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Rhetoric of Logos
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£ 16.46
Description
The creation of a logotype as one of the most important elements of corporate design is a challenging task for communication designers. In this publication, the author illustrates how designers can utilize the tools of rhetoric, a science that dates back more than 2,500 years.
Book Details
Classification:
EAN:
9783721209570
Binding:
Paperback / softback
Dimensions(mm):
208 x 146 x 14
Publication Date:
2016-10-06
Publisher:
Publication Country:
Switzerland