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Ribbon Culture

Usually dispatched within 3 - 5 business days.

In Stock (660)

£ 53.99

Description

This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.

Book Details
EAN:
9781349361601
Binding:
Paperback / softback
Dimensions(mm):
201 x 266 x 19
Publication Date:
2008-01-17
Publisher:
Publication Country:
United Kingdom