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Rumors and Rumor Control

Usually dispatched within 3 - 5 business days.

In Stock (820)

£ 76.94

Description

Vol sheds light on rumor phenomenon by integrating approaches from behavioral science, marketing & comm., & offers strategies for preventing & neutralizing rumors in business. For students/scholars in public relations, social psych, management & org comm

Book Details
EAN:
9780805838763
Binding:
Paperback / softback
Dimensions(mm):
230 x 152 x 18
Publication Date:
2003-10-01
Publication Country:
United States