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Tourists’ Behaviors and Evaluations

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In Stock (781)

£ 132.29

Description

Volume 9, Tourists' and Customers' Behaviors and Evaluations, describes the benefits of taking a behaviorstoevaluations perspective in tourism and customer research. The thirteen papers in the volume include "the general theory of guest evaluations of service design/performances" by Woodside and Kozak

Book Details
EAN:
9781784411725
Binding:
Hardback
Dimensions(mm):
237 x 152 x 16
Publication Date:
2014-07-31
Publication Country:
United Kingdom