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Customer Relationship Management in the Digital Age

Usually dispatched within 3 - 5 business days.

In Stock (436)

£ 270.00

Description

Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets.

Book Details
EAN:
9781032854380
Binding:
Hardback
Dimensions(mm):
246 x 174
Publication Date:
2025-06-12
Publication Country:
United Kingdom